Pro-Seed™: Business Model Design 

Big idea #1:

Empower your product/service/technology innovation with business model innovation.

The 21st Century business environment is dynamic and volatile. It is no longer sufficient to compete with the best product/service/technology. Today’s savvy businesses and organizations know how to combine a great product/service/technology with business model design to become unstoppable in the marketplace.

Big idea #2:

Invent a new business model.

Originality matters. Quit looking to others, including your competition, to define your company’s business model. Who cares about the competition? What you want to do is invent business models that solve problems/addresses pain for YOUR customers. That is the ultimate goal. Design a business model that works for your customers.

Big idea #3:

Take some risks and experiment.

Can you prove up front that a business model is going to succeed? NO chance. You can’t prove up front that a business model is going to work. The FVTC Venture Center’s Pro-Seed: Business Model Design workshop allows you to find ways to see if it will work. What’s the first thing people ask when you want to do something new? “Prove that it works.” We need to get back to a culture of experimentation. Not just experimentation of products/services/technologies but experimentation of business is through experimentation that we learn and build powerful business models.


Business Model Language2

Learn to eliminate blah-blah-blah and move your business forward.
Immerse yourself and your staff in the language of business model design and get everyone in your company/organization on the same page and pulling in the same direction.

Design Thinking Attitude2

Learn how to describe, analyze and design new business models! Engaging, intelligent and informative facilitators and coaches, brilliant texts including Business Model Generation and Blue Ocean Strategy, supporting videos, the Business Model Canvas and an IBISWorld™ industry and market research report are the design tools you will receive and use to invent new business models and create sustainable models for the future. Learn to identify patterns, based on concepts form leading business though leaders and understand techniques to design business models.

Risk Reduction Process

Learn how to prototype, test and experiment with the new business models you invent.
Understand how to integrate the new business model (s) while concurrently supporting the current business models in your company/organization. Use business model design tools to determine the revenue and cost structure for your current and new business models and to re-interpret strategy through the business model lens.

2 days and learn how to invent new business models for your company/organization. Invest 24 hours and create new business models that drive growth. Transform your business/organization and go from asking “Are we making money?” to confidently knowing “This is how we make money!”

Dates & Registration

2014 Dates
Wednesday & Thursday,
May 14 & 15, 2014

7:00 AM - 6:00 PMD.J. Bordini Center, AppletonShow Details
Wednesday & Thursday,
August 27 & 28, 2014

7:00 AM - 6:00 PMD.J. Bordini Center, AppletonShow Details
Wednesday & Thursday,
January 21 & 22, 2015
7:00 AM - 6:00 PMD.J. Bordini Center, AppletonShow Details

Your facilitators:

Amy Pietsch, Director & Pro-Seed Instructor, FVTC Venture Center

Mick Walsh, Pro-Seed Visual Recorder & Owner, SketchBIZ

Kathi Drake, Instructor, Pro-Seed Business Model Design &
Express Entrepreneurship Training

Jeff Ebel, Instructor, E-seed Express Entrepreneurship Training

Pro-Seed Business Model Design

For more information on Pro-Seed Business Model Design, contact:

Business and Industry

   Maintained by:

   Jill Seidl

   Last Modified:
   3/12/2014 2:08:00 PM

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