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Effective Business Writing

Hours: 4.00 | Estimated Cost: $159.00

The high frequency of electronic messaging in many organizations requires that everyone have a solid understanding of best practices associated with communicating by email. In this seminar, you’ll learn about the writing process and practice specific techniques that help to convey a clear message that considers both the intended or primary and the secondary audience.

Through the practical application of strategies, you will identify opportunities to improve the effectiveness of your message and will consider how you might adopt those techniques in your own writing.


Additional Information

Learn About
  • Using reader-centered techniques to maintain customer goodwill
  • Choosing language that keeps your message clear, concise and contemporary
  • Designing documents that accomplish your objectives
  • Applying the best practices of email communication to your own writing
  • Using direct and indirect approaches to accomplish desired results
Benefits & Outcomes
  • Maintain your professionalism & the professionalism of your company
  • Achieve results
  • Increase the value of what you write
  • Create better rapport with customers and business partners
Training Outline

**Welcome & Introduction**

  • 7 C's of Effective Business Writing
  • Business Writing Exercise

**Netiquette Guidelines**

**The Writing Process**

**Effective Writing Techniques**

**Use Transitions**

**Active vs. Passive Voice**

**Parallel Structure**

**Reader-Centered Approach**

**Positive Phrasing**

**Activity**

**Direct or Indirect**

**Clear, Concise Wording**

**Email Jargon**

**Questions/Additional Topics**

Business and Industry Services

Fox Valley Technical College
Business & Industry Services (BIS)
D. J. Bordini Center
1825 N. Bluemound Road
P.O. Box 2277
Appleton, WI 54912-2277

bi.services@fvtc.edu
www.fvtc.edu/bis
View BIS Calendar

P: 888-458-0449
P: 920-735-2525
F: 920-735-4771


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