Printed on 6/14/2024

Sales Specialist

30-104-7 Technical Diploma (TD) Part Time, Full Time 10 Credits Not Financial Aid Eligible Time of Day: Day Locations*: Appleton, Online, Oshkosh

*If general education courses are required, they may be available at multiple locations.

A successful sales career begins with developing strong listening, communication and negotiation skills that can be used in any business environment. The Sales Specialist program will train you on the latest sales strategies, techniques and technologies, and is a great fit if you have no sales experience or are seeking career advancement. Get the skills you need to jump-start your sales career.

COURSE LIST

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Course list for reference only. Current students please refer to your individualized program plan or see your advisor.
**Outside effort hours are an estimate based on state standards, and may vary from person to person.

    Occupational Specific (10 Credits)

    Course Title
    Course Number
    Credits
    Instructional Hours
    Outside Effort Hours**
    Prior Learning Credit Eligibility
  • Business Communication
    10-104-106
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10104106
    • Credits: 3.00

    Focuses on the set of skills necessary to communicate professionally in sales and marketing careers. Students gain practical experience using tools such as emails, letters, positive and negative message responses, reports and presentations. The course also emphasizes the importance of both verbal and nonverbal communication, business etiquette, and team collaboration in a digital, social, mobile, and diverse global marketplace.

  • Sales Principles
    10-104-117
    3Credit
    54
    108
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 108
    • Course Number: 10104117
    • Credits: 3.00

    Introduces and teaches the skills used by sales and marketing professionals to succeed in their careers. It includes concepts relating to customer relationship development, creating valuable business solutions, and professional sales behaviors. Explores written, verbal, and nonverbal communication best practices. Introduces the sales process and how it can be used to promote ideas in the work place.

  • Professional Sales
    10-104-118
    2Credit
    54
    54
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 54
    • Course Number: 10104118
    • Credits: 2.00

    Examines the steps involved in the sales process and implements them through organized sales activities and role plays. Emphasizes sales techniques in Business to Business (B2B) and Business to Consumer (B2C) markets, sales meeting management, writing sales proposals, and creating sales collateral to assist in sales presentations.

    Prereq: Student has completed or is in process of completing ANY of the following options:

    • MARKET 10104117 - Sales Principles

    • Student is in progress in Sales Specialist (30-104-7) Program of Study

  • Sales Strategy
    10-104-119
    2Credit
    54
    54
    N/A

    • Instructional Hours: 54
    • Outside Effort Hours: 54
    • Course Number: 10104119
    • Credits: 2.00

    Explores contemporary sales methods and how they are used as part of a company's business development plan. The sales methods will include social selling, digital networking strategies, and relationship management using CRM and project management software. Strategic business development planning will focus on customer acquisition, sales expansion, negotiation, and sales management principles.

    Prereq: Student has completed or is in process of completing ANY of the following options:

    • MARKET 10104117 - Sales Principles

    • Student is in progress in Sales Specialist (30-104-7) Program of Study

    • Student is not in progress in Associate Degree, Apprenticeship, or Technical Diploma (31 or 32 level)

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Expected Competencies


For more information visit our Credit For Prior Learning page.